Life’s too short to not be amazing.
That goes for the choices you make in your personal life and the tools you use to meet your business goals and make your company or publication more awesome. I’m one of those tools (but maybe don’t call me that in emails?). Here’s how I got there:
EDUCATIONAL & PROFESSIONAL
I earned a Bachelor’s degree in English and Creative Writing and a Master’s in Arts in Teaching from James Madison University. I used those skills to teach English for three years before transitioning into writing and editing for the Department of Defense as a government contractor.
Around that time, I wrote the career transition eBook Life After Teaching and founded Life [Comma] Etc, a personal finance and lifestyle blog I grew into a traffic hotspot with a Google PR 3. After three years, I took a challenging position at a young digital marketing start-up and applied that experience to my growing knowledge and skills as a copywriter, strategic communications professional, and digital researcher.
BRANDING, COPYWRITING, & SEO
Since opening the Greesonbach Creative content studio in 2013, I have helped online businesses and publications extend their authentic branding to their digital assets with thoughtful copywriting, white paper projects, and SEO-focused blog content.
Assisted by thorough research and development, I’ve crafted authoritative white papers, convincing landing pages, elite ghostwritten features, & blog posts that bring in readers.
In my work, I’m known for shaping ideas about career and personal finance into polished pieces. Those pieces turn out as marketing collateral, published work, or simply your brand’s clear voice on your website home page.
In my business, I’m known for living by deadlines and coaching out an accurate brand voice for career and personal finance companies that need reliable writing support.
5 FUN FACTS ABOUT SARAH
- In 2013, I removed grains, dairy, and refined sugars from my diet to manage an autoimmune condition. If you’re curious about eating a Paleo diet, read more about it on my blog.
- I’m married to a teacher-slash-rock star whose album debuted October 18, 2014.
- Like so many of my generation, I can’t stop taking photos of my cat.
- I’m 6’0 tall, which was (I admit it) kind of awesome for playing basketball and women’s rugby.
- I’ve been playing classical violin for 20+ years (since I was 9 or 10)… but don’t ask me to play without sheet music or it gets sad!